Redken is thrilled to announce the launch of its highly anticipated addition to the Acidic Bonding Concentrate family: the Acidic Bonding Concentrate 5-Min Liquid Mask.
This revolutionary mask will become a favourite among hair enthusiasts, offering unparalleled conditioning and repair for all hair types in just five minutes.
With Redken’s advanced Conditioning Care Complex at its core, this liquid mask boasts a powerful blend of cationic agents and conditioning oils that deeply penetrate and nourish the hair, leaving it instantly detangled and moisturized. Say goodbye to traditional cream masks – the liquid-like consistency ensures effortless application and even distribution, providing an instant penetrative feel for maximum results.
To ensure top-notch performance, the Acidic Bonding Concentrate 5-Min Liquid Mask underwent extensive testing, with over 50 formula submissions and trials on 109 models.
The result? It is a highly effective formula that is gentle and safe for regular use.
Top Benefits:
- 16% conditioning care complex for 72hrs of ultra-hydration*
- Shine for 3 days**
- 3x Stronger***
- 14x easier detangling****
*based on consumer test results – system of acidic bonding concentrate shampoo & 5-min liquid mask
**based on consumer test results – system of acidic bonding concentrate shampoo & 5-min liquid mask
***acidic bonding concentrate 5-min liquid mask vs. our non-conditioning shampoo
****acidic bonding concentrate 5-min liquid mask vs. our non-conditioning shampoo
HOW DOES REDKEN A.B.C DIFFER FROM OTHER REDKEN RANGES?
The Redken hair care ranges address a multitude of hair concerns. There are limitless possibilities for customization. Acidic Bonding Concentrate is for all hair types and textures suffering from environmental and chemical damage. It is Redken’s first regimen that specifically addresses strengthening weakened bonds that make up the structure of a hair strand.
