Redken Unveils Acidic Bonding Concentrate Range

Introducing Redken Acidic Bonding Concentrate and Acidic Concentrates, the all-in-one solution for a total hair transformation.

Stemming from 60+ years of research into the science of hair, this is Redken’s most concentrated care for ultimate repair, intense conditioning, and colour fade protection.

This system is comprised of professional-only back bar service and a complimentary shampoo, conditioner, and leave-in treatment for at-home use.Acidic Bonding Concentrate is Redken’s most acidic, most bonding, most concentrated haircare formula yet.

The ingredient heroes in Acidic Bonding Concentrate are:

• Redken’s Bonding Care Complex – a BRAND NEW BONDING TECHNOLOGY that strengthens the weakened bonds of the hair and improves the strength and resilience of damaged hair for immediate visible results.
• Citric Acid – to bring softness and shine to the hair by bringing the hair back to its natural acidity.

What is the three-step regime?

This three-step regimen is formulated with Citric Acid, an alpha hydroxy acid within Redken’s concentrated Bonding Care Complex, a technology that strengthens the weakened bonds of the hair and improves the strength and resilience of damaged hair for immediate visible results.

When used as a three-step system of shampoo, conditioner and conditioning leave-in treatment, Acidic Bonding Concentrate’s pH-balancing formulas infuse hair with the intense conditioning and ultimate repair that dry, damaged hair needs. Plus, it’s suitable for color-treated hair, helps protect from color fade.

 

LEARN MORE ABOUT HOW TO USE THE ACIDIC BONDING CONCENTRATE SYSTEM IN THE VIDEO BELOW:

Benefits when using the Acidic Bonding Concentrate entire system:

• 56% less breakage*
• 82% less visible split ends*
• Smoother hair when using the Acidic Bonding Concentrate system*
• Heat protection in Acidic Perfection Concentrate Leave-In Treatment up to 230 degrees Celsius*

*Instrumental test when using shampoo + conditioning leave-in treatment

Get the full Acidic Bonding Concentrate experience.

Now that we’ve introduced you to the at-home Acidic Bonding Concentrate haircare, now it’s time to supercharge this experience in your nearest Redken salon.

Redken’s Acidic Amino Concentrate, Acidic Moisture Concentrate, and Acidic pH Sealer Spray round out the full Acidic Bonding Concentrate regime in a powerful in-salon treatment.