A distinct fragrance crafted around a singular nuance: yellow.
“Born in Roma is a dream that never dies.” Pierpaolo Piccioli
In Roma, daylight hits the streets. The sun advances across the cityscape.
Memories of the night become another new beginning.
Imaginations of our past inspire dreams of tomorrow.
Bathed in yellow light, the eternal city stirs.
Yellow as a state of dream
Day reaches the Palazzo gardens. The steadfast gaze of Adut Akech and Anwar Hadid speaks the power of their dreams. Adut Akech in Valentino Haute Couture worn last night or tonight? Immersed in the energy of this city, their Roma story is eternal.
To translate the powerful optimism of yellow in scent, Valentino Beauty invited two pairs of perfumers to create distinct olfactory stories around a singular and most unexpected note. Yet a note that simultaneously has the power to feel reassuring and comforting in this uncertain world.
In a lively awakening of the senses, the electrifying citrus notes bloom in both fragrances.
Celebrating the joie de vivre of the Valentino woman, Italian bergamot and primofiore lemon embrace a floral heart with green accents. Like the Roman sun, white musk, Madagascan vanilla absolute and Virginia cedarwood leave a warm and comforting trail.
Italian mandarin, Mexican lime and energetic pineapple accord infuse the masculine scent with colourful freshness. Spicy nutmeg, cinnamon and cardamom heighten the herbaceous heart as Madagascan vanilla and Virginia cedarwood give way to an addictive aura of intense intrigue.
Born in Roma Yellow Dream Bottles
Inspired by the patterns carved into the ashlar of Italian palazzos and originally created for leather goods, the rockstud has become one of the Maison’s most iconic codes. Variously adorning the seams of a bag, a shirt lapel or a buckle of a sandal, the instantly recognized rockstud brings a punk, modern edge to Valentino’s designs.
These iconic rockstuds lend their pyramidal modernity to the rounded bottles of Donna and Uomo, with the Valentino signature in yellow fluo against black for the label. Projecting the invigorating yellow light of the scents themselves, these glass prisms stand as a beacon of optimism and renewal.
Valentino Born in Yellow Dream will be available nationally from September 2021 at select Edgars, Foschini & Truworths stores.
Born in Roma Yellow Dream For Her Eau de Parfum
100ml | R2 500
50ml | R1 650
30ml | R1 300
Born in Roma Yellow Dream For Him Eau de Toilette
100ml | R2 210
50ml | R1 840
